Gift With Purchase - Branded Cosmetic Bag by Clinique

Clinique is an American manufacturer of skincare, cosmetics, toiletries and fragrances. It is a subsdiary of the Estée Lauder Companies, whom we recently wrote another blog on about their promotional idea.

Clinique’s story began in 1967 when US Vogue Magazine editor Carol Phillips interviewed Dr. Norman Orentreich, the high-profile New York dermatologist. Dr Orentriech expressed a simple idea that would transform the beauty industry: great skin can be created. Clinique has since gone from strength to strength, creating fantastic products that sell across the globe.

One of their most recent promotions was to offer a gift with purchase via two of their recognised retail sellers, Bon Ton and Belk. With any $27 purchase, you will receive this free seven piece gift valued at $70. The focal point of this offer is an exclusive branded bag, which can be seen below.

Gift With Purchase - Branded Cosmetic Bag by Clinique
This is an excellent example of marketing strategy, and below we will explain why this is type of promotion can be of benefit to you.
  • Positive brand image: Being seen as a company that provides more than its competitors will do wonders for your company's image. With so many brands out there, it is important to stand out from the crowd. Here, Clinique are offering an elite gift set, one that many people will be able to get use out of. This will be seen as very generous by customers, and this in turn will reaffirm a positive brand image.
  • Stimulate sales: Everyone enjoys a free promotional gift. By offering a gift with purchase, significant value is added to the purchase. Because of this, you can be sure that sales will be increasing sales numbers, particularly due to impulse purchases. Offering something that customers can get significant use out of, such as a branded bag, will also contribute to this mind set.
  • Bring in new customers: Everyone enjoys receiving more than what they expect when it comes to purchases. Whilst these products on their own may be considered expensive by customers, by adding a free gift with purchase, they become much more value for money. Because of this, it will encourage customers to buy from companies they not have bought from before.
As a result, it is abundantly clear that a gift with purchase such as this one can offer numerous advantages to your business. 

Curious about which promotional product can help your marketing plans? Perhaps a branded bag is for you? Have a look at our blog or contact us at Marketing Gifts to learn more about promotional items and how they can benefit the profitability of your business.

Free Gift With Purchase - Branded Bag and gift set from Estée Lauder

The Estée Lauder Companies Inc. is an American manufacturer and marketer of mid-range skincare, makeup, fragrance and hair care products.

Estée Lauder the brand was launched in 1946 with just four skincare products that were sold round the local salons and hotels. Estée Lauder grew and grew and has now forged a huge beauty empire, owning 25 major brands and reaching 150 countries.

One of their most recent promotions was to offer a gift with purchase direct from their website. With any $45 purchase, you can build your own free seven piece gift set valued at over $125. The focal point of this offer is an exclusive branded bag inspired by an iconic Harper’s Bazaar.

Free Gift With Purchase - Branded Bag and gift set from Estée Lauder

This is an excellent example of marketing strategy, and below we will explain why this is type of promotion can be of benefit to you.
  • Customer satisfaction: Whether the product is cheap or expensive, including a gift with purchase can help make the customer feel that they are getting more for their money. A free gift allows customers to feel valued and appreciated by the brand, contributing to your brand image.
  • Stimulate sales: Everyone enjoys a free promotional gift. By offering a gift with purchase, significant value is added to the purchase. Because of this, you can be sure that sales will be increasing sales numbers, particularly due to impulse purchases. Offering something that customers can get significant use out of, such as a branded bag, will also contribute to this mind set.
  • Customer retention: Many customers will lean towards a company's products that offer more than others. As a result, correct and constant use of these promos are more likely to make customers stick with your brand in future. You can therefore create a loyal customer base by using a gift with purchase with your products.
As a result, it is abundantly clear that a gift with purchase such as this one can offer numerous advantages to your business. 

Curious about which promotional product can help your marketing plans? Perhaps a branded bag is for you? Have a look at our blog or contact us at Marketing Gifts to learn more about promotional items and how they can benefit the profitability of your business.

Promotional Keyring - Free Gift by Nutella

To commemorate their 50th year anniversary, Nutella are gifting 500 key rings to lucky consumers in and around Europe.

Promotional Keyring
Promotional Keyring - Free Gift by Nutella

Included on the chain is a small heart, imprinted with the number 50- as well as the iconic nutella tub. 

How a promotional keyring can be used as a Marketing Gift:
  • Celebrate an Anniversary! This is a wonderful example of an anniversary promo. Not only is it a great gift, it is also a brilliant way to back your brands heritage with the use of a premium promotional product.
  • Promotional giveaway. Everyone loves a free gift! Using a promotional giveaway can be a great way to boost brand perception and spread some positive word of mouth.  
  • Gift with purchase. A proven way to stimulate sales and add additional purchasing incentive, Nutella may be seen to miss out on something here. 
  • On pack promotion. Attaching the keyring to an extra large tub could have been a method of promotion and enable a potential consumer to see the keyring in real life. 
  • Corporate gift. This is a fantastic way to treat associates and partners with a product that can actually be used. 
  • Event product. If in need of a product to present or hand-out at events this can be a great product to do so. 
  • Redemption gift. A highly acclaimed way to get customers to purchase more, this can be a great way to gift a potentially high-spending consumer. 
Promotional key rings are a brilliant example of a marketing gift due to the nature of the product. They are made to be attached to the one item that should be with you at all times, your keys. This is the perfect way to increase brand awareness, and get any brand noticed. 

If your interested in marketing gifts. and ways to operationalise your marketing, visit our website and contact us. We have 100's of case studies and examples of ways to utilize promotional products and marketing gifts.

Free Gift With Purchase - Branded Umbrella from Montblanc

Montblanc has been a consistently present beacon in the luxury brand market for nearly a century. Having been celebrated for generations as the paramount creator of writing instruments, they have since branched out in order to offer exquisite watches, leather pieces, jewellery, fragrances and eyewear.

With operations in more than seventy countries, Montblanc sell products to people all over the globe. As a result, the brand Montblanc has become prominent in all corners of the world.

One of their most recent promotions is to offer a free branded umbrella with every purchase of one of their selected fragrances. The gift with purchase promotion is being run on the website of online retailer The Fragrance Store. Below we will explain why this is type of promotion can be an excellent marketing scheme.

Free Gift With Purchase - Branded Umbrella from Montblanc

  • Stimulate sales: Everyone enjoys a free promotional gift. By offering a gift with purchase, significant value is added to the purchase. This will increase satisfaction of the consumers and will help to improve sales through impulse purchases.
  • Functionality: When offering a gift with any type of product, it is essential that the gift in question offers durability and value, rather than offering a smaller and more perishable gift. Offering an umbrella is both practical and encourages use. It is therefore something that is likely to be kept by the customer. 
  • Raise brand awareness: A promotional umbrella is an excellent way to get your brand out there and seen by others. In this example, an umbrella of this quality is likely to be used in public. Therefore it has the potential to be exposed to a huge audience. Through this, you can be sure that your company will be increasing its brand recognition.
  • Customer satisfaction: Whether the product is cheap or expensive, including a gift with purchase can help make the customer feel that they are getting more for their money. A free gift allows customers to feel valued and appreciated by the brand, contributing to your brand image.

As a result, it is abundantly clear that a gift with purchase such as this one can offer numerous advantages to your business.

Curious about which promotional product can help your marketing plans? Have a look at our blog or contact us at Marketing Gifts to learn more about promotional items and how they can benefit the profitability of your business.

Free Gift With Purchase - Amazon Card Holder

Amazon are currently offering this brilliant card holder with any gift card purchase over $100.

Amazon Card Holder
Free Gift With Purchase - Amazon Card Holder

Proudly integrating the amazon 'a' this premium wallet is the perfect example of an effective gift with purchase campaign.

Gift with Purchase- What's the Deal?

  • Stimulate Sales. $100 is a significant amount for any purchase. Using a free gift is a great tool to add incentive to spend big and potentially increase the likelihood of purchase.
  • Increase Brand awareness. If integrating your brands logo this can be the perfect way to get your brand seen and inspire conversation. 
 Amazon Card Holder
Free Gift With Purchase - Amazon Card Holder
  • Aid with brand reputation. Its very important for brands to continue to look for ways to maintain and increase brand reputation. If offering a free gift with purchase, this can a brilliant way to help support.
  • Differentiate yourself. This is a fantastic method to stand out from other competitors. Adding to your product portfolio is essential, and this is a great example of this. 
If your interested in marketing gifts. and ways to operationalise your marketing, visit our website and contact us. We have 100's of case studies and examples of ways to utilize promotional products and marketing gifts.

Yves Rocher Free 'Mystery' Gift with Purchase

Luxurious make-up and skincare giants, Yves Rocher, are no strangers to the use of marketing gifts within their various campaigns. Though, this is a different look at the generic gift with purchase mantra, with the use of a mystery gift. With every online-order over $30 is gifted this mystery hamper. 



What is included you may ask? As advertised, with every hamper there is an equal chance of including the following:
  • Free lash plumping mascara
  • Free 3pk travel items
  • Free surprise gift (value of $40)
Adding a surprise element to any type of campaign is a great way to encourage conversation, and get people talking about your offer, and indeed brand. This is also a clever way to catalyst an impulse purchase, and get potential consumers to spend more. 

If your interested in marketing gifts. and ways to operationalise your marketing efforts, visit our website and contact us. We have 100's of case studies and examples of ways to utilize promotional products and marketing gifts.

Euro Bag Free Coffee Bag

Promotional bags are awesome! Here is a great example of utilising it, via a gift with purchase campaign.


Tote bags are a great tool in gaining brand recognition as they are made to be taken on the go. Due to the nature of the product, it should be in and around public areas. Brand recognition is essential for all, as such this can is an extremely effective method in getting the brand name out there.



Promotional bags can be sure to encourage conversation, and not just one between the older generation. Especially when used as a free gift, it is proven that promotional products generate word-of-mouth. If offering a product of high quality and standard then you can ensure that your brand is creating the right kind of conversation.

If your interested in marketing gifts. and ways to utilise your marketing budget, visit our website and contact us. We have 100's of case studies and examples of ways to utilize promotional products and marketing gifts. 
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