Monday 29 July 2019

Brand Marketing: Latest News In The Promotional Industry

It's that time of the month again. We'll wrap up the latest news in the promotional industry. Check out the list below.




Nestle is known worldwide so the team at marketing gift has listed 4 of the most common marketing gifts that the brand has used throughout the years. From the usual promotional mug to the exciting action figures, Nestle has used it for their brand promotion.




Quickbooks Pro and Premiere allow multiple company files for one flat fee. Therefore, it's cost-effective and beneficial for brands that run multiple businesses.




Direct marketing offers a variety of benefits, including making it easier to target new customers. Direct marketing is also less expensive than working with an advertising partner. And it allows you to cater your advertising to specific clients. In this article, they have listed a few helpful tips to improve direct marketing.




Bento boxes have been in-demand lately as people shift to making more healthy mealtime choices – nearly three in four Americans say they focus on healthy eating, and the majority are working to integrate more fresh foods into their day-to-day. Check out the advantages of a branded bento box as a promotional product.




Nigel Toplis, managing director of multi-franchise operation, The Bardon Group, is gearing up for another gruelling charity challenge that will see him walk the infamous Inca Trail to Machu Picchu in Peru next spring. Nigel, who so far has raised over £60,000 for WellChild, will once again be joined by his friend and colleague Russell Golding, owner of Recognition Express Home Counties North.


WellChild is the national charity for sick children and its vision is for every child and young person living with serious health needs to have the best chance to thrive, properly supported at home with their families.




So you don’t have the budget to finance a massive Facebook ad campaign, and you can’t imagine pulling together the funds for a primetime TV spot. That’s alright! When marketing your small business, there are several creative methods of generating interest in your business and reaching the right people without putting your organization in the red. The team has listed 5 ways to effectively promote small businesses.




So, it’s vital that you opt for giveaways that exude class, utility value, and longevity! At Promo Direct, we help our buyers choose the right products every year, ensuring that they make a connection with their target audience. Through this article, we will provide useful tips to ensure that you are a step ahead of competitors. We have also listed 10 giveaway ideas that can connect with clients.




Japan and Korea have long had tensions stemming from their complicated history. These tensions were further inflamed last year, and the tensions appear to have now spilled over onto their trade partnership.

The restrictions don’t necessarily block the sale of these chemicals, but means Japanese exporters must have licences to sell to South Korea, causing major delays and limiting supplies.




These Storm Trooper themed custom toothbrush holders are hard to miss. Designing a custom in-pack promo was a great way for Disney to boost customer loyalty and differentiate their products from the competition. Also, this could help the brand stimulate sales.




Vintage-inspired shapes are big including flap shoulder bags with tailored handles.  The textured leathers such as stamped croc, python and other faux materials. Geometric shapes are emerging as the newest trend including a circular bag, globe shape and even trapezoid shapes. So, whatever custom bag you wish, there is always one fit for your promotion.




Green Promotional Merchandise is gaining popularity nowadays. One good product development idea is this custom cornstarch spoon. It is cornstarch-based so it is fully recyclable and safe to use. As compared to plastic-based products, they use less energy to produce, which means manufacturers can fully maximize their production cost by cutting down their energy consumption.




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