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Wireless charging pads- Samsung

Samsung released 2 new smartphones early this year for the US market. Best Buy, one of the largest electronic retailer is taking advantage of the release by offering pre-order deals to customers. Best Buy teamed up with mobile carrier T-mobile in offering a free wireless charging pad as a promotional deal. Since every electronic device needs a charger, this is an excellent marketing gift  for a smartphone user. The wireless charging pad is retailing at US$59.99 and such significant deal may entice customers in ordering from Best Buy.

Wireless charging pads as marketing gifts


As you can see, the wireless charging pads are complementing accessories to the smartphone. Your customers can carry this around as it is extremely light and portable.  The sleek and relatively thin design makes it desirable by reducing the need of cable and bulky chargers.


Wireless charging pads


The wireless charging pad can be used in your marketing campaign as it is highly customizable. The colors can be pantone match to your company's theme and logos can be printed on the large, flat and highly visible area .This will increase brand visibility and awareness when given away to your customers. In addition, different types of packaging  can be selected to give certain impressions.You can package it as a high-end giveaway to impress your customers.


Slip on Silicon Spout

Impress your customers with a slip on silicon spout! How will this marketing gift create brand awareness and promote your brand? It is ideal for companies selling home and kitchen appliances as customers will be happy to receive this ingenious spout. Your customers will use them constantly since it is associated with your brand and products you are selling. In your marketing campaign, you can include this as a give away to new customers or PWP (purchase with purchase).

Slip on Silicon Spout
Benefits of this marketing gift to your company:
  • The silicon spout can be customized by printing your company name and logo. Thus increasing brand awareness and visibility.
  • Though the shape cannot be changed, the color can be customized to your company's theme.
  • The silicon is inexpensive and your promotional campaign can be run cheaply.
  • The material can withstand high heat and is safe to be used with hot ingredients.
  • It is an investment in promoting your company when giving it away at trade shows or other forms of marketing event.
We love this product because :
  • It is light weight and durable which makes it easier to carry.
  • It is easy to use as it spout attaches to any thin lipped container.
  • It takes less effort in cleaning.
  • It can be used with hot food and liquid.
  • It is available in different color.
What do you think of this item?

Panda Odor Deodorizer

Colgate Malaysia is launching a new toothpaste called the Colgate Total 12 Charcoal Deep Clean and is giving away a panda odor deodorizer as a gift. 

Panda odor deodorizer
The panda looks adorable compared to a regular plastic deodorizer as it is a plush toy with charcoal embedded. The gift is related to the new toothpaste with a coherent theme as both contains charcoal and removes unpleasant smell.  Since this is a new product, the gift with purchase will enhance sales prospects of the toothpaste. This lovely looking panda is memorable and highly beneficial for a marketing campaign to trigger an impulse purchase.

By running a similar marketing strategy in promoting a new product, you may create a collection of animal deodorizer by appealing to shoppers.It will maximize your promotional efforts without spending a huge amount of money in organizing a launch event since the gift is inexpensive. In addition, consumers will find the satisfaction in stretching their dollar. Remaining consistency in your marketing strategy will indicate which program works for you. This will allow you to measure your results and implement new strategies effectively.




Rechargeable USB & Electronic Lighter

This promotional product stems from a marketing campaign that SKYY Vodka were running. They gave away a unique, yet handy marketing gift - a rechargeable USB and electronic lighter. The gift allows consumers to store their files on a USB drive, while also having quick access to a stylish electronic lighter. The electronic lighter can be recharged at any time by plugging the USB into a computer.

Rechargeable USB & Electronic Lighter
Rechargeable USB & Electronic Lighter
As you can see this marketing gift is a slim and stylish product, that consumers are likely to carry with them and take it out to use in public places, such as in bars. When others see the unique product they'll be intrigued, which in turn will increase brand awareness, and make new customers associate your brand with innovative and helpful products.

Rechargeable USB & Electronic Lighter
Rechargeable USB & Electronic Lighter
As you can see from the above picture, there's a large, flat area that can be used to print your logo on. To add to the customizations that can be made, the pantone color can be chosen for all aspects of the product.

In your marketing campaign, these can be provided in a giveaway to ensure consumers remember your brand, making them more likely to make purchases of your products in the future.

Rechargeable USB & Electronic Lighter
Rechargeable USB & Electronic Lighter
There are also numerous options when it comes to packaging. The packaging can really take this marketing gift to the next level by making it look very high-end, which will drastically increase its perceived value. So if consumers are given one for free, they will feel like a valued part of your business.









Cadbury Easter Egg Hunt & Activity Pack

We absolutely love this marketing campaign, which is run yearly by one of the leading confectionery companies, Cadbury. The way in which this marketing campaign is different is due to the fact that it's an event, over 300 of which are run throughout the UK. The events are aimed at children & families, as it's an Easter egg hunt.

Cadbury Easter Egg Hunt & Activity Pack
Cadbury Easter Egg Hunt & Activity Pack

The campaign has benefited Cadbury's in numerous ways, hence why they continue to run it every year:
  • It will increase sales, as the Easter egg box has all of the information about the Egg Hunt, along with an Activity pack.
  • It will greatly improve brand awareness - as the egg hunts are being run all over the UK, all of which is based around the brand and product itself, Cadburys' chocolate.
  • Families who visit the egg hunt will associate with the brand positively, as it will be a fun day out for all.
  • They make money off each event, as each customer has to pay £1.99 to run the trial, on top of a significant gift-aid fee, which costs £29.99 for a family, £11.99 for an adult and £6.00 for a child (under 5).
  • It helps out a good cause, as it's run in association with the National Trust, which is a charity that helps to protect historical buildings and green spaces.
  • It will drive traffic to their website, as you need to search for the nearest egg hunt via their website, as you can see below.
Cadbury Easter Egg Hunt & Activity Pack
Cadbury Easter Egg Hunt & Activity Pack

Promotional Purse

This is a free promotional purchase, that was given as a gift to all VIP in a casino, in the largest gambling city in the world - Macau!

Promotional Purse

This promotional gift is currently being run by a huge casino & hotel in Macau called the Sands Rewards Club. As you can see, this marketing campaign is targeted towards women, as the gift itself is a large, stylish purse - a premium and very high-end purse at that.

Promotional Purse
Promotional Purse

There are a number of elements that have gone into making this gift so high-end, firstly the color gold has been used for the purse itself, which will improve its perceived value.

Promotional Purse
Promotional Purse
The packaging also plays a huge part, as it is clear that the packaging is made of high-end materials, but to add to that it has a custom design in gold, along with a debossed logo, also in gold, to match the color scheme of the entire product.
Promotional Purse
Promotional Purse

The reason Sands Rewards Club has run this campaign is because they know that giving such a premium gift to all VIPs in the hotel or casino, will ensure that they remember the trip, which makes it more likely they'll return to the same hotel or casino when they come back to Macau. They also know that the purse will be used in public, so it has high visibility to increase brand awareness.

Branded Keyring

This month Cathay Pacific have been running a marketing campaign this month, providing a keyring as a gift with purchase of every Chieti ladies watch.


These branded keyrings make the perfect marketing gift for a number of reasons.

Firstly it's a great branding opportunity, that consumers will likely keep and use for a long time to come. With the great branding opportunity comes the potential of high visibility, depending on how it's used, which in turn will increase brand awareness, as you can see from the examples below.

High-End Leather Keyring
High-End Leather Keyring
A branded marketing gift, given as a gift with purchase, will definitely lead to your customers associating with your brand positively. You also need to consider that as a gift with purchase it will add an extra incentive for consumers to purchase your products, which will ultimately drive sales.

High-End Leather Keyring
You of course have to consider the cost before beginning a marketing campaign, but branded keyrings are very cheap in comparison to their perceived value, so it's a campaign that can definitely be run on a tight budget.

Keyrings can also offer complete customization, which means you can change the shape, size and color, as well as having the option to add your own logo.


High-End Leather Keyring
High-End Leather Keyring
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