The 2 in 1 pen
The pen is multi-purpose and can be used to write and highlight with. It can also be branded with your company logo and details As you can see from the picture. This 2 in 1 pen is uniquely designed so that a highlighter has been incorporated at the end of the pen. This is convenient as the user does not have to constantly change between pen and highlighter. Time and effort is saved which is likely to delight the end user.
Marketing Ideas for this 2 in 1 pen
The 2 in 1 pen is suggested to be given away as a free promotional product at trade shows. The 2 in 1 pen is definitely a product that allows you to differentiate your company from others. This product is likely to draw interest to your stand. Simply through being, a unique promotional gift. Even after the trade show, clients are likely to retain the 2 in 1 pen. They are likely to reminded of your company when they use your pen. Which is likely to raise brand awareness.