Tuesday 21 July 2015

Marvel's Comic-Con Free Giveaway

Marvel has done it again. Building upon their already massive image and fan base, Marvel are offering free promotional colouring book for attendees to their Comic-Con booth. Highlighting their most famous properties including Spider-Man, The Avengers and Guardians of the Galaxy. 

Marvel's Comic-Con Free Giveaway
With the launch of a Guardians of the Galaxy new animated series, Marvel have focused on these characters for their promotional campaign. Other items included as free giveaways are Guardians of the Galaxy trading cards and Guardians of the Galaxy Groot paper crowns. As always Marvel have targeted their audience and are promoting in the best possible way. Predominately animated shows are targeted for a younger audience, and advertising their new shows by offering free colouring books will boost brand awareness and interest in their products.
Marvel's Comic-Con Free Giveaway
Marvel truly are one of the great marketing success stories, and this is another example of the importance of targeting the correct audience for your products. Children who see these will be interested in further products and shows Marvel releases. While it is parents who see these advertisements or are informed by their children, will buy the Marvel products.

Contact us if you have any questions or if you need some help with your promotional gift campaigns this summer. 

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