Saturday, 30 November 2019

4 Cool Cereal Box Promotional Gifts That Will Satisfy Your Marketing Craving

Cereal is one of the quickest meals to prepare for breakfast. And true enough, this is well-loved by a lot of children. As a result, a lot of marketers see an opportunity to further promote their brands. We have listed the top 5 cereal promotions in the market.





These products are not only designed for mass appeal, but it also reaches out to the collectors and fans. Due to its high-quality build and connection to a popular movie, Despicable Me, fans will be looking out to get these toys. As such, they might swap to patronizing your brand instead of competitors just to get these collectibles.

It is incredibly easy to implement these on-pack promotions as well! For this merchandise, customers just need to purchase a box of cereal and get the promo code, then head to the website stated to enter the code and win prizes.





Understanding your demographic is key in influencing customers' purchase decision. Nestle took advantage of its market knowledge and made a marketing promotion directed at children. With the Batman vs Superman hype around, they made a promotional feature of the film on their packaging to get the attention of children. It is an effective marketing channel as a child's wishes are difficult to appease, and parents are more likely to buy the product.

The popularity of Batman vs Superman will increase the perceived value of your product, and also provide some distinction between your brand and competitors. Capitalize on trends today, and watch your sales and customer satisfaction skyrocket.





By providing such unique and diverse items with the purchase, satisfaction of customers will increase and therefore are more likely to improve additional sales. In the long term, this will create a large base of loyal customers which may prove essential in producing sustainable revenue streams.

These backpacks and gears will make any kid buy cornflakes. And this is great for parents because they'll save money because these gears and backpacks are for the local summer camp.


Offering a free promotional product is always enticing for the customer. But if it personalized and a complementing item with the product itself, it is much more effective. Your brand will be remembered for offering such a useful product, and customer satisfaction would be met. Undoubtedly, customers are more likely to return to your brand with such an on-pack promotion.

The advantages of efficacious on-pack promotions like this are boundless. From its functionality to its personal touch, they will most definitely improve the sales volume of the good.




Saturday, 23 November 2019

Brand Promotion: Top 4 Interesting Camping Marketing Gifts

Many people love going outdoors. Exploring forests, reaching the majestic mountain peaks, sleeping under billion stars, if this doesn't ignite the explorer within you, I don't know what else will. So, as brand marketers, we always see to it that we cover every possible market and that includes customers who love the outdoors. Therefore, we've compiled the top 5 most interesting camping marketing gifts that you may use to promote your brands.





Camping is all about packing the right equipment, and with the functions that these lanterns have, it's a must-take item. These camping products are really good due to their practicality. 
These lanterns come in different shapes and designs, but they can all be used as portable and compact storage containers. They are made from robust silicone material and are waterproof, making them a perfect addition to your swimming or fishing trips. Also, you can also place your companies logo to the bottle lid to further increase brand exposure.




The popularity of foldable water bottles has been rising. Why is that so? This innovative bottle takes up less space compared to a normal water bottle. When it is empty, it can be flattened and folded to be kept in your pocket or bag. Also, this promotional foldable water bottle is pretty convenient to carry as many of these foldable bottles have reliable carabiner attached so that customers can fasten them to their bags. 


Everyone uses a water bottle, be it for outdoor or indoor activities. Its ubiquity means that it has a huge branding potential, and its ease of branding also aids the marketing efforts. Additionally, water bottles are perfect for beverage promotions and sponsorships!

Sports teams and drinks companies could collaborate for a customized bottle which they can give away during tournaments.





Bottle openers are such a customizable product, with an endless possibility for creative design. The above image shows rustic wooden bottle openers for a stylish nature-inspired look. There are also bottle openers that double up as a branded coaster. Smaller sized bottle openers are more portable and incentivize people to bring them around, increasing brand exposure when it is taken out to be used. These bottle openers could also use a key ring, increasing their compactness and convenience. Look no further, this is ideal as a GWP.





One way to inspire customer participation is to offer a giveaway that is functional and useful for the customer's daily life. The ability to charge your phone on the go has made power banks a popular product in the last few years. By having solar panels on the charger, this increases the charging capability and makes it last longer. This is also great to take on outdoor trips, camping, etc.

If you are interested in any of these products, feel free to contact our staff at ODM Group. We would be happy to assist you in looking for the perfect camping marketing gift. Otherwise, if you are looking for a promotional gift ideas, you can also view our blogs where we have over 8,000 case studies of products and POS displays from all around the world. or find us on linkedin


Saturday, 9 November 2019

Mobile Giveaway: Top Marketing Gifts For The Smartphone User

Smartphones are a huge part of everyone's lives. It's hard to imagine life without this trusty gadget. And since everyone has one, marketers see an opportunity for brand promotion. Our team has compiled the top mobile giveaways for smartphone users.





There is a myriad of promotional mobile gadgets out there, any ordinary item would not cut the mustard. However, these mobile-powered fans are so unique and uncommon, every time it is brought out it will be the topic of the conversation. These fans easily help in brand recognition and retention as it is so eye-catching and memorable. Simply print your logo on these fans and they can be used in almost every public area, be it outdoors or indoors.


With this promo gift, your clients will not have to worry about their phones going flat just when needed most. This is conducive to a working environment, where your client is likely to be on the move and finding a power outlet often proves difficult. As can be seen, this practical promo gift is an excellent way to mark the start of the holidays. Consider gifting a power bank to show appreciation to clients which creates a positive brand image.



Believe or not smartphones are affecting photography’s field as well. Indeed, we bet you are taking more photos with your phone rather than an actual camera. And surprisingly, photos taken with a phone can also be stunning. We've concluded that people prefer to bring around their cellphones instead of a whole set of camera and lens. With that in mind, it's proper to invest in this mobile phone camera lens.


This custom phone holder is quite unique. Unlike other phone holders, this particular phone holder aids a stress-free charging. The loop at the top can hang on the charger, while the external bottom layer can fold upwards to secure the device. The latter is especially noteworthy since it doesn’t cover much of the smartphone’s screen. Meaning to say, the customer can still answer calls and texts even when it’s connected to the power source.

Overall, these marketing gifts will most likely be a hit amongst techy customers. So, if you'd like to start your own set, please feel free to contact us and we'll help you create your promotional products.

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